Swedish-based video game company, Starbreeze, has just successfully secured €50 million worth of funding for Payday 3, the next installment in their highly successful Payday franchise.
The deal with Koch Media effectively secures the development and global publishing of Payday 3 throughout its "entire game life cycle". As a result, Starbreeze has now given Payday 3 a 2023 release date on both consoles and the PC platform.
What Does This Deal Mean for Payday 3?
In addition to securing funding for development and post-release content, this is big news for Payday 3 and more importantly, Starbreeze.
Starbreeze CEO Tobias Sjögren took over as acting CEO in October 2020. However, he inherited a company that had not had a lot of financial success over the years. In fact, on multiple occasions, the company made bad investments and product launches. This resulted in them coming very close to filing for insolvency.
Luckily for the Sweden-based company, Payday 2 has been a massive hit since its release.
Released in 2013, Payday 2 was the very first game that Overkill, a company under Starbreeze, had to release at retail. At the same time, the game had become too big to become digital-only. Then, just a week before it officially launched, Starbreeze confirmed that they had turned a profit on Payday 2 just from the pre-orders alone.
