Let's face it, gamers aren't the tidiest bunch. At least, not all of the time.
Sure, most are organized, and do an excellent job keeping their in-game inventories in check. But, they tend to let their chores pile up whenever they're knee-deep into their latest dungeon crawl.
So, when you're the developers of one of the best time-sinks of all time, what do you do to generate even more hype for the latest installment of your best-selling franchise? Well, you offer free cleaning, of course!
One can't exactly say that Blizzard Entertainment doesn't know its market. Ahead of the open beta schedule for Diablo 4, the famed studio is pulling off one of the more unique marketing stunts in recent memory.
In partnership with Thumbtack, a home service directory that offers everything from power-washing your windows to doing your laundry and everything in between, Diablo 4 is giving away $20,000 in services to the lucky few Diablo 4 players so they can focus on what's important over the weekend.
