It’s a day that ends in y, so The Pokemon Company has unveiled a new line of products bound to make people empty their pockets.
Team Rocket, the iconic antagonist group from the Pokemon franchise, is getting its own clothing line, and the internet is losing its mind over the exorbitant price tags. The Team Rocket HQ Apparel Capsule Collection, recently announced on the company’s social media platforms, features a range of t-shirts, shorts, hoodies, hats, pants, socks, and jackets.
The collection’s sole distinguishing factor from generic merchandise is the inclusion of the crime syndicate’s infamous “R” logo. However, that hasn’t stopped the Japanese company from embracing the trio’s spirit for profit, as many social media users have pointed out.
Despite the outcry, a number of diehard Pokemon fans were already eagerly filling their online shopping carts with every available item.
No matter what you may think of The Pokemon Company, one thing is clear: it has mastered the art of maximizing profits through merchandising. Unless you’ve been living under a rock, you’re probably aware of the exorbitant amounts of money that Pokemon enthusiasts are willing to shell out for rare Pokemon cards.
In fact, just this week, one particular individual spent a whopping $25,000 on a rare second-grader’s hand-drawn Pokemon card.
So, the next time you feel like you’re spending too much money on clothing, keep in mind that there are people out there who willingly spent 80 bucks on a t-shirt with nothing but a big “R” printed on it. Perspective is everything!
