The PlayStation 5 continues to prove its dominance of the console market, even outside of its usual markets, Japan and the United States. As a matter of fact, it leapfrogs over its competitors across the pond in the United Kingdom, outselling them by a laughable margin.
The recent data published by GfK and reported on GamesIndustry.biz indicates a remarkable upward trend as the PS5 is now accounting for over half (51%) of all UK console sales in the past six months, a notable increase from its 43% share in the total sales over the last 12 months ended in October 2023.
This surge in PlayStation 5 sales can be attributed to several factors, including the unrestricted sales of the standard PS5 hardware model, aggressive price promotions in July and August, and the introduction of appealing bundles like the EA Sports FC 24. Sony Interactive Entertainment has also launched a slimmer PS5 console in the US, with a global rollout expected in the coming months, potentially further boosting sales.