We're barely two years into the 2020s and Microsoft's already set the bar for what has to be the biggest industry-changer in video games twice. The tech giant acquired ZeniMax Media, Bethesda Softworks' parent company, in 2020. The move effectively turned the Xbox into the home of upcoming exclusives like The Elder Scrolls VI and Starfield. Now, Microsoft just outdid themselves by buying Activision Blizzard, the publisher of some of the most profitable video games in the world.
Call of Duty and Warcraft are two of the highest-grossing video game franchises ever. Both are owned by Activision Blizzard. In addition to this, the controversial publisher also owns other big-time gaming IPs like Overwatch, Diablo, and Starcraft, among several others. In one fell swoop, Microsoft just snatched all of those games up.
Microsoft announced the acquisition on Tuesday, with Xbox boss Phil Spencer serving as the CEO of Activision Blizzard after they finalize the transaction. According to Microsoft, this is the company's largest acquisition ever at $68.7 billion. Spencer says that the company now plans to "offer as many Activision Blizzard games as we can within Xbox Game Pass and PC Game Pass.
