It looks like Ryu Ga Gotoku Studio is seeing how much it can push the boundaries of monetization before everything breaks and the backlash gets too much for it and SEGA to bear.

In what appears to be the latest in a worrisome trend of video game companies constantly looking for new ways to milk its consumers, SEGA's latest move with Like a Dragon: Infinite Wealth has arguably got to be the worst of them all.

Apparently, RGG and SEGA have decided to put New Game Plus, a mode traditionally included as a standard feature in a lot of modern titles, especially blockbuster games, behind a paywall, which basically means you'll have to purchase it alongside other optional content on top of the base game's retail price.

This decision, first reported by PCGamer, reveals that the NG+ mode is exclusively available with the purchase of either the Deluxe or Ultimate Edition of the game, which are priced significantly higher than the Standard Edition.

The Standard Edition of Like a Dragon: Infinite Wealth is priced at $69.99, while the Deluxe and Ultimate Editions sell for $84.99 and $109.99, respectively. The segregation of the NG+ mode to these higher-priced editions has sparked debate among gamers and industry observers, with many viewing it as an unfair monetization strategy.