Starfield isn't just another game - it's a mission-critical venture for Xbox and its subscription service, Game Pass.

As we wait for its official release, its impact reverberates through every echelon of the gaming ecosystem. Jerret West, a Microsoft executive, puts it succinctly: Starfield is "critically important" for Xbox Game Pass.

A former Netflix executive, West knows a thing or two about what drives people to subscription services. As spotted by GamesSpot, he told GI.biz, "There is no question that Starfield will play a role in driving new subscribers to Game Pass." But it's not just about bringing in new faces; it's about engaging them long-term in the ever-growing catalog of Xbox titles. Games like Vampire Survivors, Dungeons of Hinterberg, and Jusant have found audiences who typically do not fork over a one-time purchase fee but are more than happy to discover these gems as part of their subscription.

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