Call of Duty is one of the biggest games in the world, but it could've been bigger if you ask Microsoft.
Hidden amongst the numerous filings as part of its now-all-but-cover legal tussle with the Federal Trade Commission, it has already won, by the way, Microsoft claims that Activision's decision to host Call of Duty exclusively on Battle.net wasn't in the franchise's best interest.
Cast your mind back to 2018; Activision Blizzard, amid fan discontent, announced that the PC version of Call of Duty: Black Ops 4 would only launch on their platform, Battle.net. This marked a departure from Steam, the leading digital distribution platform, and a radical shift in strategy aimed at amplifying Battle.net's growth. The Call of Duty series remained tethered to Battle.net for four years, with Activision doggedly adhering to this plan, much to the chagrin of its massive fan base. And, while Call of Duty might have done relatively well in that time, it took a while for the series to go back to posting record numbers.
It wasn't until last year that Activision conceded defeat, resulting in Call of Duty: Modern Warfare 2 posting one of the best-selling launch figures in the history of gaming.
