French authorities have raided Nvidia Offices as part of an ongoing investigation

But, it's not just the French that are paying a keen interest to Nvidia. The European Commission has also started looking into the possibility of Nvidia resorting to the use of unfair practices as it secures the majority market share of the graphics cards for artificial intelligence applications.

In a report by Bloomberg, investigators are currently deliberating if a formal investigation is necessary.

One of the largest suppliers of graphics cards in the world for decades, Nvidia's explosive growth in recent years is due to how indispensable its products have become for large-scale AI operations. It holds a sizable lead over its competitors like AMD and Intel in this arena. If found guilty for antitrust practices, Nvidia is facing penalties potentially worth billions of dollars.

However, Nvidia's rise in the AI chip industry isn't due to some overnight success. The company was the first to invest a significant amount of time and money in optimizing its CUDA software framework specifically for AI applications, years before it became mainstream. By adopting this technology ahead of its competition, Nvidia positioned itself as the market leader in training sophistical large scale language models as Intel and AMD try to catch up.

The added scrutiny following Nvidia's recent market dominance is reminiscent of how athletes often get tested for use of steroids after putting on an excellent performance.

It's unclear what will come off the potential investigation into Nvidia's bet on the right technologies paying off, but it's best to assume that we'll be right on top of it.

Speaking of AI, Meta recently introduced its plans to roll out 28 new AI chatbots with likenesses based off of popular mainstream figures.