Borderlands developers to be put up for sale amidst Embracer Group struggles

Gearbox's acquisition by Embracer in February 2021, for a deal nearing $1.4 billion, was a significant move. With notable launches like Tiny Tina's Wonderlands and New Tales from the Borderlands last year, Gearbox also made headlines with its announcement of Homeworld 3, a sci-fi real-time strategy game. Beyond games, the perpetually delayed Borderlands film adaptation is finally coming out next summer.

While there's ample speculation regarding Gearbox's future, an email from the company's chief communications officer, Dan Hewitt, gives some clarity. Addressing Gearbox employees, he stated that while various options, such as a transfer or even making Gearbox independent, are under consideration, the primary goal remains to choose a direction that is mutually beneficial for both Gearbox and Embracer.

However, the potential sale of Gearbox raises questions about its prospective buyers. Microsoft could buy the company if it wasn't still dealing with its soon-to-be-closed acquisition of Activision Blizzard, which forced it to make concessions. Not to mention, the company had previously shown reluctance to retain Randy Pitchford, Gearbox's long-time CEO. The presence of Pitchford in the deal is intriguing, to say the least. Despite controversies, he has a reputation for converting innovative game ideas into lucrative ventures.

Notwithstanding any controversies or fiscal challenges, Gearbox's viability in the market is undeniable. The studio's flagship product, Borderlands, stands as one of the gaming industry's most profitable IPs. And with promising projects on the horizon, like Homeworld 3, Gearbox's appeal is evident. Their robust portfolio, combined with their track record of consistently supporting indie titles, makes them a tantalizing prospect for potential investors.

Ultimately, while the fate of Gearbox remains in flux, its rich legacy and potential make it a valuable asset. Whoever will secure this prize will undoubtedly be significantly wealthier, both in monetary terms and in gaming prestige.