Phil Spencer, the ever-vocal and straightforward head of Xbox Game Studios, has never been one to follow what most of us would consider as conventional. But, his all-in approach to cloud gaming might have cost Microsoft a significant chunk of the market by intentionally tanking the sales of the Xbox Series S/X.
Internal emails from December 2020 between Xbox chief Phil Spencer and Xbox CFO Tim Stuart unearthed in the trial have highlighted a significant shift in Microsoft's strategy, as per The Verge.
Apparently, rather than bolstering the availability of its much sought-after consoles, the company opted to reroute financial resources to growing its cloud gaming services—an intriguing move that, in hindsight, might have hindered more than helped.
The Xbox Series S/X was poised to learn from the mistakes of the Xbox One, which was outsold by the PlayStation 4 by at least 60 million (it all depends on who you ask, Microsoft never bothered releasing the official figures). But, with the global pandemic going on, which resulted in a shortage of the microchips used for the manufacture of electronic products like the PlayStation 5 and the Xbox Series S/X, most found it difficult to get their hands on the latest consoles. However, whereas Sony struggled to meet the demands, Microsoft was perfectly content with letting the Xbox Series S/X be.
