On August 7, a unique event will take place – a showcase that’s all about delays. Yes, you read that right. Devolver Digital is breaking the mold with its quirky approach to marketing, this time by putting on a showcase dedicated to games that have been delayed to 2024.
The aptly titled showcase, Devolver Delayed, will air at 8:00 AM PT / 11:00 AM ET, and is already stirring up interest and the anticipation among gamers and industry observers alike.
In an industry where game delays are commonplace, albeit usually met with a mix of disappointment and understanding in the gaming community, Devolver Digital’s decision to celebrate delays is as audacious as it is unprecedented. Taking their renowned offbeat sense of humor and creativity, they have turned a typically somber announcement into a spectacle. It’s no surprise from the publisher known for its eccentric E3 presentations and vibrant lineup of games, where normalcy is the exception rather than the rule.
Join us next week for Devolver Delayed, the first ever showcase celebrating games that are courageously moving into 2024.
August 7 at 8AM Pacifichttps://t.co/jw0wwIH6fM pic.twitter.com/kNa0SFVETM
— Devolver Digital (@devolverdigital) August 4, 2023
Mind you, Devolver Digital has an enticing array of games lined up for the year. However, as the upcoming showcase hints, some of these eagerly awaited titles will be seeing their release dates pushed back into the next year. The publisher has an intriguing portfolio of visually stunning games from the delightful adventure game, The Plucky Squire, to the “gritty noir-punk action-adventure” title, Gunbrella. Other titles like Wizard With a Gun, The Talos Principle 2, Pepper Grinder, and Baby Steps, are generating a lot of anticipation as well.
While it’s yet to be seen which games will fall into next year’s lineup, fans are on tenterhooks, hoping their favorite games won’t be part of the “courageous” leap into the next year.
Devolver Digital’s audacious move to hold a showcase entirely dedicated to delays may not be conventional, but it certainly aligns with their penchant for shaking things up in the industry. One thing’s for sure – the showcase will serve as a platform to acknowledge and celebrate the often-overlooked art of game delays. As they put it themselves, “The future’s future is here today”.
Despite the unfortunate news of game delays, Devolver’s approach brings a much-needed light-hearted tone to the usually frustrating circumstances, once again demonstrating their unique brand ethos. The intriguing showcase also serves as an ingenious marketing strategy, keeping their upcoming titles in the limelight and sparking curiosity about what to expect next from the eccentric publisher.
As the gaming world anticipates the Devolver Delayed\ showcase, it’s hard not to appreciate the publisher’s imaginative way of dealing with game delays.
By turning what could be a set of frustrating announcements into an event to be celebrated, Devolver Digital continues to assert its distinctive identity in the industry.
So, if you’re a fan of Devolver Digital’s offbeat titles or just a gamer curious about the unconventional showcase, mark your calendars for August 7.
With Devolver’s track record of captivating presentations and off-the-wall humor, the Devolver Delayed showcase is sure to be a memorable event, turning the disappointment of delay into a cause for celebration.
August appears to be a huge month for announcements and events. Aside from Devolver Digital, The Pokemon Company is hosting a Pokemon Presents. Of course, we shouldn’t forget that Gamescom is on the cards as well. Finally, it’s believed that Sony will host a showcase before the month ends.