Last year, Warner Bros. merged with Discovery to create Warner Bros. Discovery. Following this merger, the company’s new CEO David Zaslav made a couple of big calls. One of these was to cancel Batgirl – a $90 million film that had almost wrapped up production.
Now, about a year later, promotional material for the canceled film has surfaced online. A few days ago, a Twitter user with the handle @Croc_Block posted an image of himself beside a Blue Beetle cardboard standee in a comic store.
The standee appears quite ordinary but, upon closer inspection, reveals logos for other DC Studios projects, including the aforementioned canceled project.
Marketing is kicking up. We love to see it
…stay tuned for the big surprise 👀#BlueBeetle#BlueBeetleBattalion pic.twitter.com/0QI5NZPXHj
— Croc | 🦦 (@Croc_Block) July 29, 2023
We find it difficult to believe that the Batgirl logo made it onto the Blue Beetle promotional material by mistake. Surely, Blue Beetle promotional designs would have passed through several executives’ tables and, if there was a mistake, someone would have caught it and asked for corrections.
Still, we can’t ignore the fact that all of the films that made it to the standee were released last year bar Aquaman and the Lost Kingdom, slated for release later this year, and Batgirl, which was scrapped.
In light of this, we have to assume that Batgirl’s logo appearing on Blue Beetle’s promotional material is mistake, which reflects poorly on Warner Bros. Discovery. A company of that size and stature simply shouldn’t be making such mistakes in this day and age.
James Gunn and his co-head of DC Studios have the character in their future pans so it’ll probably get a role in future projects. However, we doubt there will be a sequel unless the film surprises us all and earns way more than analysts are projecting it will.
Despite this, fans who take their time to go see it could very have a great time. For one, James gave it his seal of approval. Also, the film will have two post-credit scenes, which we believe will give a sneak peek into what the company’s plans for the franchise.
Blue Beetle will arrive in theaters next Friday, August 18.
