Xbox gaming revenue is up despite console sales dip in Q4 2023

While hardware sales have been less than stellar, Microsoft's success in the gaming market isn't solely about moving units off the shelves.


The Xbox's sales struggles continue but the Game Pass is helping Microsoft post a net positive overall for this quarter.

Microsoft has released its Q4 and full-year financial report for the outgoing fiscal year, revealing a mixed bag of results with declines in hardware and flat gaming sales but record-breaking engagement metrics. The earnings report and associated analyst commentary illustrate the story of a transformative year for the tech giant’s gaming segment, amidst a challenging global economic environment.

The More Personal Computing segment, which includes Xbox, reported a 4% year-over-year (yoy) decline in Q4 revenue to $13.9 billion. Gaming revenue came in flat with a meager 1% yoy increase, attributable to weak performances from first and third-party content. The segment, while an important part of Microsoft’s portfolio, was the lowest revenue generator for the company, outperformed by Productivity and Business Processes ($18.3 billion, up 10% yoy) and Intelligent Cloud ($24 billion, up 15%).

Despite the figures, Xbox content and services revenue increased by 5% year-on-year, boosted by Game Pass’ growth and third-party content sales. 

Starfield is a big deal for both the Xbox and the Game Pass.

The mixed results become more interesting against the backdrop of an increasingly competitive gaming industry. especially as Sony continues to reap the benefits of its previous investments while doubling down on its live-service ventures. On the one hand, Xbox hardware sales are down 13% year-on-year, following a Q3 report that showed a 30% drop compared to the first three-quarters of FY22. This contrasts sharply with PlayStation’s recent sales records, which reported hardware sales three times stronger year over year. Yet, Microsoft’s gaming division still managed to pull in approximately $15.47 billion in full-year sales, marking its second-best fiscal year ever.

Microsoft reported overall total revenue of $56.2 billion for Q4, an 8% year-on-year increase, while the total revenue increased to $211.9 billion, up 11% year-on-year. It’s clear that despite the struggles in hardware sales, Microsoft’s broader business has weathered the storm well. In a somewhat optimistic note, the company highlighted record levels of monthly active users on Xbox platforms and a 22% increase in total hours played during the last quarter, demonstrating solid user engagement.

Microsoft CEO Satya Nadella pointed to “weakness in first-party and third-party content performance” as a reason for the lower-than-expected increase in total gaming revenue. However, he also mentioned an expectation of gaming revenue growth in the mid-single digits, with content and services forecasted for mid-to-high single-digit growth.

With back-to-back AAA releases for the holiday season, the Xbox is poised to sell better than it has ever later this year.

In a broader context, these results are released amidst as Microsoft prepares to close its acquisition of Activision Blizzard. Once finalized, this buyout would drastically change the playing field for Microsoft’s gaming division. The move has already seen players flock to older Call of Duty titles on Xbox.

While hardware sales have been less than stellar, Microsoft’s success in the gaming market isn’t solely about moving units off the shelves. Xbox head Phil Spencer has previously stated that the company now views cloud streaming services as the future of the games industry, indicating a strategic shift away from a traditional console-centric model.

Overall, the Q4 2023 financial report paints a picture of a transformative period for Microsoft’s gaming division. Though it’s challenged by declining hardware sales and a competitive gaming market, the company is leveraging engagement through platforms like Game Pass and looking towards strategic acquisitions and new technologies like cloud gaming to secure its future.

While Diablo 4 might not be on the Game Pass as soon as possible, it’s only a matter of time before that happens.

With Starfield and Forza Motorsport coming out later this year and Fable, Avowed, Call of Duty, and Diablo, among others, following suit, we’re pretty sure the numbers will perk right up soon enough.

Ray Ampoloquio
Ray Ampoloquio // Articles: 7186
With over 20 years of gaming experience and technical expertise building computers, I provide trusted coverage and analysis of gaming hardware, software, upcoming titles, and broader entertainment trends. // Full Bio