Microsoft will not increase the price of the Xbox Series S and X

Microsoft is keeping the Xbox Series S and X at their retail price despite Sony's price increase.

Microsoft just confirmed that the price of the Xbox Series S/X will remain as is. Because of this, the value of the tech company's more economical offering and its flagship console has gone way up.

Microsoft Not Increase Price Xbox Series S X Scaled
If we're being honest, we wouldn't be surprised if the Sony fanboys find a way to spin the PS5's premium pricing to make it look like the "superior" console.

Sony recently confirmed that it will make the PlayStation 5 more expensive in most regions effective immediately. Naturally, the response was for gamers to question if Microsoft and Nintendo would follow suit. For now, this isn't the case.

In a statement sent to Windows Central, Microsoft confirmed that it doesn't plan on raising the price of the Xbox Series S/X in the US, UK, and Europe. Meanwhile, Nintendo president, Shuntaro Furukawa, revealed to Nikkei Asia that the company is "not considering" a price increase for the uber-popular Nintendo Switch.

At the time, the Nintendo head claimed that it did not want to price people out of getting their hands on the hybrid console. Furukawa also revealed in the same interview that fans shouldn't expect to see new Switch hardware this fiscal year.

Microsoft Not Increase Price Xbox Series S X
The Xbox Series S continues to prove its value as an economical alternative to the PS5 and Xbox Series S/X.

Keep in mind that both statements aren't too different from what Sony said earlier this year when it didn't flat out deny a price change for the PS5. Although in the case of Nintendo, the Japanese company does have a creative way around price increases.

Instead of flat-out making their consoles more expensive, Nintendo will introduce an "upgraded" variant. For example, the Switch OLED had and still does have a retail price of $349.99. This represents a much more significant pricing change that Nintendo tried to sweeten up by making the base Switch 10-20% less expensive in the UK and Europe.

Most likely, both Nintendo and Microsoft are keeping an eye on how critics and audiences will respond to the more expensive PS5. The majority of the gaming industry like Sony and Activision Blizzard are starting to post lower numbers following the COVID-19 pandemic. Because of this, we can expect all gaming companies to look to keep their revenues up as people start to spend less time and money on video games.

Ray Ampoloquio
Ray is a lifelong gamer with a nose for keeping up with the latest news in and out of the gaming industry. When he's not reading, writing, editing, and playing video games, he builds and repairs computers in his spare time. You can find Ray on Twitter.
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